Privacy Policy | Home Restoration Specialists

Who we are

Home Restoration Specialists Ltd (company number 15104079) is a roofing contractor based at 264 Lavender Hill, London SW11 1LJ. When we say "we", "us" or "our" in this policy, we mean Home Restoration Specialists Ltd.

What data we collect

We may collect the following personal information when you use our website or contact us:

Contact details — name, phone number, email address, property address — when you call us, email us, or submit an enquiry.
Usage data — pages visited, time on site, referral source, device type and browser — collected automatically via cookies and analytics tools (see "Cookies" below).
Location data — approximate geographic area derived from your IP address, used to understand which service areas generate enquiries.

How we use your data

To respond to your enquiry and provide a quote.
To schedule and carry out roofing work you have requested.
To follow up after a job to check you are satisfied.
To improve our website and understand how visitors use it.
To measure the effectiveness of our advertising.

Legal basis for processing

We process your personal data on the following grounds:

Contractual necessity — to provide a service you have requested (e.g. a roof repair).
Legitimate interest — to respond to enquiries, improve our website, and run our business effectively.
Consent — where you have opted in to marketing communications or accepted non-essential cookies.

Cookies

Our website uses cookies and similar technologies:

Essential cookies — required for the website to function. These cannot be switched off.
Analytics cookies — Google Analytics 4 (via Google Tag Manager) helps us understand how visitors use our site. These cookies collect anonymised data such as pages visited and session duration.
Advertising cookies — if we run paid advertising campaigns, conversion tracking cookies may be set to measure ad performance.

You can manage your cookie preferences using the cookie banner shown when you first visit the site, or by adjusting your browser settings.

Third-party services

We use the following third-party services that may process your data:

Google Tag Manager & Google Analytics 4 — website analytics and conversion tracking.
Google Ads — advertising and remarketing (when active).
Vercel — website hosting.

Data retention

We keep your personal data only for as long as necessary:

Enquiry data — up to 2 years after your last contact.
Customer data (completed jobs) — up to 10 years, in line with our guarantee period and legal obligations.
Analytics data — anonymised and retained by Google per their data retention settings.

Your rights

Under UK GDPR, you have the right to:

Access the personal data we hold about you.
Request correction of inaccurate data.
Request deletion of your data (where there is no legal reason for us to keep it).
Object to processing based on legitimate interest.
Withdraw consent at any time (where processing is based on consent).
Lodge a complaint with the Information Commissioner's Office (ICO) at ico.org.uk.

Contact us

If you have any questions about this policy or want to exercise your data rights, contact us:

Phone: 0203 633 9159
Address: 264 Lavender Hill, London SW11 1LJ